After more than 60 highly-acclaimed convention appearances, across The USA, Canada and Europe, Mark Jeffries has turned his innovative Keynote speeches into a must-have book – “What’s up with your handshake?”.
Welcome to a succession of valuable, innovative and instantly useable communication and soft skills tips – a ‘toolbox of ideas’ designed to ensure that in the business and social world you have a head start, an unfair advantage and a crucial lead over everyone else.
Subtly shifting how you read, adapt to and approach people will hasten promotions, add payrises and help you win business. Whatever your industry or product, the concepts in this book will elevate your game, add impact to your presence and get you ahead of the competition.
Unlock the secrets to:
- Controlling perceptions,
- Influencing decisions,
- Leading meetings,
- Guiding opinion
- Winning sales and shining as a communicator.
It all comes down to the cumulative effect of a myriad of tiny, yet powerful, differentiators that you can deploy in every business and social situation.
From the secrets of networking, through to message and onto influence, image and boardroom advantage, this book examines, in an entertaining story-based style, how to perfectly fine-tune your ‘strategic-communication’
Whether negotiating a deal, selling a concept, asking for a payrise, motivating your team, interviewing for a job or simply conveying an idea – these small ‘differentiators’ are easy to deliver and make all the difference.